Case Study: How we Removed 61 Bad Reviews for the Bernstein Law Firm!

Actual Image dated January 24, 2022 of the customer's account with Dandy:

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About the Company

With over 3.5 Billion won for their clients, The Sam Bernstein Law Firm (SBLF) story begins at the end of the 19th Century in Detroit with the birth of attorney Mandell Bernstein. Mandell was in the first generation of his family born in the United States. He was a leader in the Detroit legal, civic, political and Jewish communities. He attended the Detroit College of Law and was admitted to the Michigan Bar. Mandell was a partner with his brothers David and Jacob Bernstein in the practice of law. His successful legal practice involved the representation of labor unions, community leaders, and businesses. Mandell was also a highly respected counselor to civic and political leaders.

Mandell and his brother, David, hosted a popular radio program in both English and Yiddish that was an important part of Detroit Jewish life during the 1930s and 40s. He was married to Hazel Bernstein and raised two children, Diane and Sam.

Attorney Estelle Koblin Nelson was one of the first female lawyers in the state of Michigan. She attended the University of Detroit Law School, and was admitted to the Michigan Bar in 1936. Estelle was a life-long learner who, in addition to a law degree, earned a graduate degree in Library Sciences from Wayne State University. She was also an accomplished multi-media artist, affiliated with Cranbrook, The Scarab Club and Arts and Crafts. Estelle was married to Harold R. Nelson for 48 years and raised two children, Marcia and Susan (wife of attorney Sam Bernstein).

The Challenge

SBLF was interested in managing and monitoring their current online reputation and capturing more online reviews to help them grow their business.  They also wanted help removing bad reviews that they felt were defamatory and didn’t tell the actual customer experience that SBLF is known for. 

Before working with Dandy, the management of online reviews was more of a manual task, going in and out of several review sites to make sure they were operational and business information was up to date.  Removing defamatory reviews was daunting and time-consuming.  SBLF wanted to focus on providing exceptional customer experiences, so they were looking to Dandy to automate reputation management and monitoring and automate the challenge process to have reviews removed from sites like Google, Facebook, and Yelp. In addition to removing bad reviews, they wanted to capture new reviews from their customers.  This was also a very manual process, and while they had a great approach to capture recent reviews, they were also looking at ways to improve this process.

The Solution

Dandy and SBLF teamed up to bring reputation management to the forefront.  SBLF signed on for several solutions; Review Removal, Reputation Management, and Review Generation.  

The goal was to remove bad reviews and generate more customer reviews to showcase the authentic customer experience and keep an eye on all the reviews they collected across several different review sites.  For SBLF, time is money, and they needed Reviewvio to automate some of these processes so they could focus on growing the business. Dandy was able to remove 61 negative reviews from SBLF’s Google My Business Page!

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Negative Reviews Removed!
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5 Star Reviews!

Business Value Derived

Within a couple of months, SBLF realized the positive impact of removing over 60 negative reviews and generating numerous positive reviews with the Dandy platform. Managing all of their reviews from one easy to use dashboard saves SBLF staff 10 hours per week! SBLF was able to jump one entire average star rating (from 3.5 to 4.5) and has noticed a substantial increase in schedule requests. In summary:

  • Removed 63 negative reviews in first 90 days 
  • Generated new 5 star reviews
  • Saving 10 hours per week by managing all reviews in one dashboard
  • Moved up one average star rating – expect 10% annual revenue increase

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